Viva Fall River

About Viva

Viva Fall River serves as a reminder that this city is not just a place on a map, but a living, breathing entity with a unique identity.

About Viva

Viva Fall River embodies the vibrant spirit and community pride that defines this remarkable city. We are an active tourism organization that guides locals and newcomers alike to Fall River’s vivacious and diverse community. Viva Fall River champions economic growth and celebrates all the city has to offer: creative arts, rich ethnic and cultural traditions, diverse businesses, a picturesque waterfront, spirited events, and so much more.

The organization is a grant-funded, public-private partnership and is a fiscal sponsorship of the One SouthCoast Chamber Foundation, a non-for-profit entity.

The Viva Maker Shop is a flexible retail space curated to showcase uniquely talented local artisans and makers. In addition to highlighting local entrepreneurs, the shop serves as a resource for learning more about what’s happening in Fall River, including the assorted manufacturing that occurs within the city’s limits.

Viva In The Press

Fall River City Trolley – Landing Page Guide

Fall River City Trolley – Landing Page Guide

Check out the custom trolley landing pages and audio tours! Delve into historical timelines, discover hidden gems, and explore an array of dining and entertainment options ...
July 2024 Downloadable Events List

July 2024 Downloadable Events List

Summer is here! Check out this jam-packed list of cool July events! ...
Why You’ll Love Living in Fall River, Massachusetts

Why You’ll Love Living in Fall River, Massachusetts

Read why Livability.com ranked Fall River as one of the top 100 places to live in the US! (We agree!) ...

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