Viva! Fall River. It’s not just a Phrase. It’s a MOVEMENT.

We seek to engage residents, businesses, and community organization to identify and celebrate the unique qualities of the city including arts, ethnic and cultural traditions, creative businesses, and events.

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There are LOTS of things to LOVE about Fall River, MA!

Just ask the Harveys, international artist-entrepreneurs, natives who are rediscovering a place they call “home” – This time as homeowners and cofounders/curators at the Fall River Museum of Contemporary Art! They’re making it happen in Fall River and enjoying all the city has to offer. So can you!

Upcoming Events

Fall Craft Fair

Globe Artist's Community in the Globe Flea Market 460 Globe StreetFall River,

Find all your fall decor, apparel, and more at this two day event

World Rivers Day Online Festival 2021


World Rivers Day Online Festival 2021 Event Date: September 26, 2021 Registration Deadline: September 24, 2021 Organized by: Boney Cultural Center, Dhaka, Bangladesh Registration Link: Event Details, Rules and […]


Milkweeds and Monarchs

Heritage State Park Davol StFall River, MA,

Do you know that without milkweeds, there would be no monarch butterflies? Join us at the Pollinator Garden to learn about the special relationship between caterpillars, butterflies, and their host […]



Firebarn 340 Prospect St, Fall River, Massachusetts

Winner of the Outer Critics' Circle awards for the best off Broadway musical and for the best book and best music and seen at London's Fortune Theatre in 1987. Nunsense […]

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We’re making things happen in Downtown Fall River! #DiscoverDowntown!