Fall in Love with Fall River! Experience the authentic and exceptional qualities that make Fall River a must-stop South Coast destination: arts, ethnic and cultural traditions, creative businesses, welcoming events and, of course, our incredible food!

Viva Visit
Viva Visit

Fall in Love with Fall River! Experience the authentic and exceptional qualities that make Fall River a must-stop South Coast destination: arts, ethnic and cultural traditions, creative businesses, welcoming events and, of course, our incredible food!

Viva Visit Blog

January 2023 Downloadable Events List

January 2023 Downloadable Events List

New year, new events! Check out our downloadable (and printable) events round-up of all the great events taking place in ...
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VIVA 2022! Year In Review

VIVA 2022! Year In Review

It's that time of year again! Take a look back with us as we look toward a new year with ...
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Ready for a food fight? Pastel de Nata Throwdown coming to New Bedford, Fall River

Ready for a food fight? Pastel de Nata Throwdown coming to New Bedford, Fall River

Ashley Schuler - The Herald News Chances are good that if you live in the SouthCoast, you've been introduced to ...
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Hiking the ‘other’ Fall River: City opens 20-mile trail through protected watershed

Hiking the ‘other’ Fall River: City opens 20-mile trail through protected watershed

Do you know the "other" Fall River? Learn more about one of our City's greatest resources! ...
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Lizzie Borden’s Maplecroft home has new owners

Lizzie Borden’s Maplecroft home has new owners

The halls of Maplecroft are echoing with children's laughter for the first time in decades, since the Doherty family purchased ...
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Viva Ice Cream! Fall River Ice Cream Tour & Summer Bingo Promotion

Viva Ice Cream! Fall River Ice Cream Tour & Summer Bingo Promotion

We've got the SCOOP on where to find delicious ice cream treats in Fall River! Check out your favorites, or ...
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Dreading that Cape traffic? 'Take 5 Off 195' and see all that Fall River has to offer

Dreading that Cape traffic? ‘Take 5 Off 195’ and see all that Fall River has to offer

"Take 5 Off 195" and see all that Fall River has to offer this summer! ...
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There’s more to Fall River than Lizzie Borden

There’s more to Fall River than Lizzie Borden

Find out all that Fall River has to offer! ...
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Plan Your Trip to Fall River!